A credit union website doesn’t need dozens of pages — it needs the right ones, each doing a clear job. Whether you’re planning a new site or auditing your current one, here are the nine pages every credit union website needs.

1. Homepage

Your homepage should answer three questions in seconds: who you serve, what you offer, and what to do next. Lead with membership and your top products, and keep the calls to action obvious.

2. Membership / Join

Make joining effortless. Explain eligibility in plain language and put the application front and center. This is one of your highest-value pages — treat it that way.

3. Accounts & Services

Clear pages for checking, savings, and other accounts, with the details members actually compare. Group them logically so nobody has to hunt.

4. Loans & Rates

Auto, personal, mortgage, and credit cards — each with current rates that your team can update easily. Rate pages are often your biggest traffic driver, so keep them accurate and skimmable.

5. Locations & Hours

Branch addresses, hours, ATMs, and a map. Critical for local search, and one of the most-visited pages on any credit union site.

6. About / Community

Members choose credit unions because they’re different. Tell your story, your history, and your community involvement to build the trust that big banks can’t buy.

7. Contact

Phone, email, secure message options, and a simple form. Make it painless to reach a real person.

8. Rates / Disclosures

Required disclosures and a clear rates hub keep you compliant and transparent. Make sure linked documents are accessible.

9. Blog / Resources

A regularly updated blog signals to members and to Google that your site is active and helpful — and it’s where you answer the financial questions members are already searching.

Built to include all nine, from day one

Every CU Rocket site ships with this structure in place, designed for small teams and easy to keep current. See the features built for credit unions, or book a quick demo.